Industrial marketing is marketing from one business to another. So you need it because without it some business's wouldn't have the goods/supplies they needed.
A company required business administration marketing to implement its marketing strategies to potential customers. Strategies such as social media and mass mailings are part of the duties of the business administration marketing team.
A business can't run efficiently and effectively without a marketing department. It is because a major function of marketing is satisfy the customers need.
A great resource for small business marketing tips is http://www.small-biz-marketing-tips.com/. They will give you the advice you need to manage a small business.
i need help processing my small business plan
identify objectives identify target audience/business
Marketing in a small business is very often very different to marketing in a big business. Big businesses tend to focus more on "Brand" marketing to create overall brand awareness. Small businesses need to focus more on "Direct Response". Business and Marketing "Guru" Eben Pagan descibes the difference as rather than getting your name out there (Branding) you should focus on getting the customer name into your business (Direct Repsonse). Marketing is arguably the single most important thing any business can do (I say arguably to be polite, but I actually believe it is the most important!). Without it there are no customers, and without customers you don't have a business! Hope that helps. Rob
The largest misconception about marketing is mistaking the process for just advertising or promotion - marketing is a business process geared to providing customers with the products and services they need while exploiting opportunities in the global business environment.
Small business marketing is not a cheap and easy type of business to go into. You would have to take small business classes. You also need management skills and a lot of math skills.
Yes, all organizations could benefit from marketing. Marketing helps increase your business and increase visibility. Marketing does not have to be expensive and social media marketing is a good place to start.
Businesses need customers. A person will not patronize a business if he doesn't know it exists.
Marketing campaigns help a company by getting the companies name out in the public. New or struggling companies need a way to get business and marketing helps to do that.