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How can a customer relationship management system improve a digital firm information and data?
Wiki User
∙ 12y ago
A customer relationship management system can improve a digital firms information and data in many ways. For example, if a company waits for a customer to complain about something, chances are it will be to late to save that customer from going elsewhere for their needs. If they look to keep their existing customers happy instead of spending money acquiring new business, members will advertise to their friends for free. A customer relationship system will provide customer care and service throughout the entire process, it will help the business to see where they are most profitable and help them continue to make money.
Wiki User
∙ 12y ago
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