by providing more customer-oriented service rather than product-oriented service.
simple dont market
It would be in my strongest opinion that marketing myopia advantages would be the additional branding exposure to your audience.
marketing myopia Narrow-minded approach to a marketing situation where only short-range goals are considered or where the marketing focuses on only one aspect out of many possible marketing attributes. Because of its shortsightedness, marketing myopia is an inefficient marketing approach. Above taken from Answers.com Viper1
The consequence of marketing myopia is a diminished customer relationship resulting in poorer results in advertising messages and sales processes. It is resulted doe to lack of proper management. A marketing myopia leads a company to diminish from this competitive corporate world.
near-sighted sales
ukkk
Nigeria fell into the trap of marketing myopia when the country was caught in an economic downfall and was simply desperate to turn the economy around.
This question refers to the sales and advertising for the treatment of myopia. Myopia treatment are nationally marketed by the trademarks of Lasik vision correction and INTACS lens inserts.
Cultural myopia refers to a firm's failure to expand their world view beyond their limited view of the world; anything outside that world view cannot be seen clearly.
When the focus of the marketing efforts does not serve the needs of the buyer but rather the product or company themselves.
The most successful marketing firm in Argentina is currently the Asociacion Argentina de Marketing. This firm does much of the search work for the country.
form_title=Hire an Internet Marketing Firm form_header=An internet marketing firm can increase business and draw in new customers What type of marketing services do you require?=_ Are there any particular markets you are after?=_ Please describe the product/service you want to market?=_