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The most important part of a business plan is you, the owner. You need to develop a vision for what you are trying to accomplish. Without that, going through the motions of writing a business plan may be a waste of time.

Here is an outline from the SBA about the elements of a business plan:

Elements of a Business Plan

1. Cover sheet

2. Statement of purpose

3. Table of contents

I. The Business

A. Description of business

B. Marketing

C. Competition

D. Operating procedures

E. Personnel

F. Business insurance

II. Financial Data

A. Loan applications

B. Capital equipment and supply list

C. Balance sheet

D. Breakeven analysis

E. Pro-forma income projections (profit & loss statements)

F. Three-year summary

G. Detail by month, first year

H. Detail by quarters, second and third years

I. Assumptions upon which projections were based

J. Pro-forma cash flow

III. Supporting Documents

A. Tax returns of principals for last three years Personal financial

statement (all banks have these forms)

B. For franchised businesses, a copy of franchise contract and all

supporting documents provided by the franchisor

C. Copy of proposed lease or purchase agreement for building space

D. Copy of licenses and other legal documents

E. Copy of resumes of all principals

F. Copies of letters of intent from suppliers, etc.

See related links for more details.

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Q: How do you compile an excellent business plan?
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