this much faster time to market ad customizing capability is beginning to provide American firms with tremendous advantage over foreign competitors including the japanese, who seem bewildered by this new development.
the concept says that the consumer will favor the product that are available, offer most qualities, performance& feature . That's why management should focus on improving production and distribution efficiency.
Customization involves a producer making goods that fit what individual customers need. Customization involves being both a consumer and a producer to design a product. An example of customization would be a computer that is customized to your specifications. An example of customization is a boutique that allows customers to be hands-on in designing their own clothing.
Production orientation means producing product according to the goods acts and here is the seller king. and market orientation means producing the product according to the customer wants needs to satisfy them in order tho achieve the organizational goals
there is the the need to market your product after production in other to create the necessary awareness of the product now on the market and to keep inform both new and existing customers of the product.
Mass customization is an operations functional strategy. According to the text, mass customization requires flexibility and quick responsiveness. Appropriate for an ever-changing environment, mass customization requires that people, processes, units, and technology reconfigure themselves to give customers exactly what they want, when they want it. The result is low-cost, high quality, customized goods and services. Mass customization is one way to support a differentiation strategy in a hypercompetitive market in which customers are demanding a highly differentiated product at a reasonable price. The customer is primarily interested in purchasing a product designed to its own specifications and delivered where and when it needs them. Even though price may be secondary to specific product characteristics, it cannot be significantly higher than the price for a mass produced good.
Optimal efficiency is a term used to describe the condition when a production is producing the best it can with what it has at the lowest cost possible. It is achieved in production by taking all of the production's waste product and dividing the waste product by the overhead costs. A sum of zero is the optimal efficiency.
1) Less waste 2) Increased customization of the product 3) Lower finished-product inventory costs 4) Better relationship with the customer
product efficiency with diagrams
A production manager need know the process and control point to deliver qualified product. He or she can lead a team and organize production facility well to achieve target capacity or efficiency with low consumption of material or utilities. Quality assurance and safety supervision is required knowledge too.
Customerization and customization refers to adapting a product. Both of these terms indicate a product is adapted to meet specific or individual needs of the end user.
The purpose is that ultimately every customer can have the exact specification of the exact product he or she (the customer) wants. This is enabled by (amongst others) the internet and mass production.
Mass customization enables a customer to decide the exact specification of a product or service, and have that product or service supplied to them at a price close to that for an ordinary mass produced alternative whereas traditional flow production relies on standardized production of large amounts of products through the uses of an assembly line.
efficiency is a product of the input versus the output
the concept says that the consumer will favor the product that are available, offer most qualities, performance& feature . That's why management should focus on improving production and distribution efficiency.
Volume Price Efficience Sales mix Production changes
Production philosophy refers to the approach and mindset that a company adopts when making decisions about how to manufacture goods or deliver services. It encompasses principles and beliefs that guide the organization in optimizing processes, resources, and technology to achieve efficiency, quality, and customer satisfaction.
Customization involves a producer making goods that fit what individual customers need. Customization involves being both a consumer and a producer to design a product. An example of customization would be a computer that is customized to your specifications. An example of customization is a boutique that allows customers to be hands-on in designing their own clothing.