Want this question answered?
To do with individual consumers, markets and firms.
Check
In the presence of an externality (positive or negative), individual economic actors produce a socially inefficient amount of a good (since they do not include social gains or costs in their calculations). Thus, in general, when there is a Negative externality, firms are overproducing a good with a social cost and thus the optimal equilibrium occurs at decreased production. Positive externality, firms are underproducing a good with a social benefit and thus the optimal equilibrium occurs at increased production.
Individual people, firms, businesses, and households are examples of individual economic agents. An economic agent is any entity that makes purchasing, selling, or production decisions that affect an economy, and an independent economic agent makes these decisions independently (as opposed to, for example, a government office or a social movement).
effective and correct practices affecting the bottom line of firms
Some large international partnerships use a form of organization called a Swiss "Society Cooperatif" . Roughly speeking it is a partnership of partnerships. The individual national parttnerships would each be a member of the SC.
The owners of the firms that went out of business.
Microeconomics is the study of a section of the economy rather than the economy as a whole (which is macroeconomics). Microeconomics is more concerned with the allocation of scarce resources and the elasticity (sensitivity) of consumers and producers at the level of households and firms. In other, more simple words, it is the laws of supply and demand. The study of individual firms and individual households in a market.
Social Audits Contemporary Business 13th edition Boone & Kurtz Page 45
Mainly, the Wealth of Nations is about the benefits of a free market economy and how the government should leave economic decisions to individual households and firms without regulation or intervention because it is argued to be more productive and beneficial for society.
The primary reason is advertising. Brands can be recognized by a mass audience.
Vertical integration? I know its not social darwinism.