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Iam an lic agent want to improve your marketing skills and get more business and success give some tips?
Wiki User
∙ 14y ago
few tips on creating interest in your customers and generating business successfully....
1) create a controversy in the message you create this may be in terms of positiveness surrounding your company and the policy and the factors surrounding it should be made in a darker shade.
2) create a shock and scare tactic ( earthquake, accident, fire, death etc) and build a point which revolves around your policy.
3) have a could or will care less about the competitors and their strategies follpwed in the market.
4) have a "Whats in store for your bulk consumers" in terms of discounts, quicker transactions and easy check disbursals which will have a positive image with you in the minds of the consumer.
5) show them what are the other alternatives and keep the best alternative to the last only after the customer has not liked any of the earlier plans go in for the big one (its like having a sumptuous dessert after bad dinner) :) customer will surely praise the dessert rather than criticizing the bad dinner.:) (your selling skills and convincing also counts here a lot).
6)lets be partners !!!!!!! follow this technique when you are selling to a hot lead don't be a salesman be a businessman and see that he gets the message of how he will benefit if he happens to purchase from you.
7) and lastly believe in yourself !!!!!!! don get disheartened when there are no customers or you are not selling well......it all depends on the way you approach the customer.:)
Wiki User
∙ 14y ago
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