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Communication (conveying information or a making request) is the purpose of a business letter; communication internally (organization staff) and externally (customers, business contacts, public).
Broad responsibilities of a Marketing Department: 1. Focus on the Customer 2. Monitor the Competition 3. Own the Brand 4. Find & Direct Outside Vendors 5. Create New Ideas 6. Communicate Internally 7. Manage a Budget 8. Understand the ROI 9. Set the Strategy, Plan the Attack, and Execute Cheers giri
effective communication will influence outcomes and it is the critical backbone of an organization's ability to operate internally and externally as well as nationally and internationally.
It is the deliberate planned and sustained effort to establish and maintain mutual understanding between the organization and its publics, both internally and externally.
It didn't take a DOD (read rocket scientist) to figure it out. TELEVISION!
Internally focused systems mainly address the internal processes and decision making systems of an organization while Externally focus systems mainly concentrate on customers, suppliers or business parters that are external to the organization. Reference Jessup, L. a. (2008). Information Systems Today: Managing in the Digital World (3rd Edition). New Jersey: Prentice Hall.
internally
internally
internally.