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What is the difference between competitive advertising and comparative advertising?
It is better to illustrate the difference by example Both Tyelnol and Advil advertising their product for cure of headache is a competitive advertising but when Advil says that their product will not upset your stomach as Tyelnol will do, it is comparative advertising.
What are the legal aspects of advertising?
i think there is no law to limit the advertising in the medias.
What stage of the product life cycle is comparative advertising used?
maturity and decline stage
What are forms of advertising?
Advertising delivery methods include banners, billboards, Internet Web sites, clothing logos, magazines, commercials, etc. The common forms of advertising are advocacy, comparative, cooperative, informational, institutional, persuasive, product, etc.
How does deceptive advertising differ from false advertising?
Deceptive advertising is "deceiving" or "tricking" consumers into buying a certain product or service, an example would be "Filling", where they add weight to a product to make the legal weight heavier by using low cost substances. False advertising is simply stating something that differs from the actual use of the product or facts about it.
What is the difference between competitive advertising and comparative advertising?
It is better to illustrate the difference by example Both Tyelnol and Advil advertising their product for cure of headache is a competitive advertising but when Advil says that their product will not upset your stomach as Tyelnol will do, it is comparative advertising.
What has the author Hanne Niss written?
Hanne Niss has written: 'International advertising and the \\' -- subject(s): Comparative advertising, Advertising media planning, Advertising
How would you describe comparative advertising?
Comparative advertising is a marketing strategy where a company directly compares its product or service to a competitor's in advertisements. It is used to highlight the advantages of their offering over others in the market. StringComparison can help companies differentiate and attract customers by showcasing their strengths.
What is the purpose of comparative advertising?
Comparative advertising is done in order to make one product appear better than another similar product by providing it is inferior. The comparison can be misleading some cases, especially to an uninformed viewer.
What are the legal aspects of advertising?
i think there is no law to limit the advertising in the medias.
What stage of the product life cycle is comparative advertising used?
maturity and decline stage
What is an example of a group that has used comparative advertising?
This advertising technique is very common and is used by nearly every major industry, including airlines and automobile manufacturers.
What is an example of a form of advertising?
Advertising can take a number of forms, including advocacy, comparative, cooperative, direct mail, informational, institutional, outdoor, persuasive, product, reminder, point-of-purchase, and specialty advertising.
Does advertising is legalized of lying?
Both. It is legal and sometime they lie. There is a law against false advertising.
Which is more important in advertising ethics or legal issue?
"Legal" because all legal issues are ethical
What are forms of advertising?
Advertising delivery methods include banners, billboards, Internet Web sites, clothing logos, magazines, commercials, etc. The common forms of advertising are advocacy, comparative, cooperative, informational, institutional, persuasive, product, etc.
Is free web advertising illegal?
Free advertising is not illegal. There are several methods of free advertising (eg: Buzzlord, AdGridWork and Craigslist) that are completely legal and effective.Some forms of "free advertising" may be illegal, such as blatantly sending out spam emails or spam text messages, but there are legal methods.
