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Every cover letter and resume/cv should be tailored right into the job you are applying for. You should NEVER send in a generic cover letter - or resume for that matter.
A generic cover letter sticks out like a sore thumb. I have seen scores of cover letters (applications) and the amount of people that send in generic material is amazing. They are all doing themselves a real injustice.
Generic, to me, smacks of "ordinary or regular," and no job is that. If you care about what the potential employer thinks of you, then you should take care of your presentation and appearance - on paper, initially.
For each job you apply for, you should tailor your letter and resume right into that job's criteria. Make is specially for that particular job. You will stand a much better chance of impressing the reader.
One final point is to make sure that you "name" your cover letter file accordingly. For instance, if you are writing to Johnson Brothers Inc., then name your tailored cover letter to something like: johnson-brothers-cover-letter.doc. Not only will you be able to identify it easily, but the employer will see that you have written that letters specifically for him. Extra brownie points could be awarded.
Wiki User
∙ 14y ago
Wiki User
∙ 11y agoAbsolutely. Each cover letter you write should be tailored for a specific position, although you can craft a general cover letter and tweak it as needed. In each cover letter, you will need to include the following information that is specific to each company: 1) The position title and where you saw the position advertised; 2) Information that details how your background and skill set make you the right fit for the company; and 3) Why you are interested in the particular position. If you use the same "canned" cover letter, it will not include this information and thus not help a potential employer determine whether you are a good candidate who merits an interview.
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