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Off-page SEO methods include:

  1. Link Building: Link building involves the creation of strategic backlinks from other websites to your own. This helps to increase your website’s visibility and authority in search results.

  2. Social Media Marketing: Social media marketing involves the creation and sharing of content on various social media platforms. This helps to increase brand awareness and build relationships with key audiences.

  3. Content Marketing: Content marketing involves creating and promoting engaging content that helps to attract and retain customers. This includes blog posts, videos, infographics, and more.

  4. Directory Submission: Directory submission involves submitting your website URL to online directories. This helps to improve your website’s search engine rankings by increasing the number of backlinks to your website.

  5. Forum and Community Participation: Participating in forums and online communities related to your industry is a great way to increase brand awareness, build relationships, and gain valuable insights from others in the industry.

  6. Local SEO: Local SEO involves optimizing your website for local search results. This includes optimizing your website for location-specific keywords, creating local content, and building local backlinks.

References;

Giomelakis, Dimitrios; Veglis, Andreas (April 2, 2016). "Investigating Search Engine Optimization Factors in Media Websites: The case of Greece".

Beel, Jöran and Gipp, Bela and Wilde, Erik (2010). "Academic Search Engine Optimization (ASEO): Optimizing Scholarly Literature for Google Scholar and Co"

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Ndilaposhy

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