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A social media plan, just like a traditional media plan puts the social media strategy into actionable timely tasks and shows the allocated / required resources that a person/entity intends to use to utilize social media tools

A typical social media plan would cover one or more of the following goals:

1- Fostering Dialogue

2- Promoting Advocacy

3- getting Insights on target community

4- CRM

Social Media Plans tackle both owned and earned digital assets. and details:

1- what listening tools are to be used

2- the intended social media channels to be launched

3- Fan/follower recruitment strategy

4- Design and structuring of Social Media Channels

5- Moderation and Management of social media channels

6- KPI's for each of the activities

7- Social Media optimization (for both on-line and offline assets and processes)

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Q: What Is Social Media Plan?
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A social media plan, just like a traditional media plan puts the social media strategy into actionable timely tasks and shows the allocated / required resources that a person/entity intends to use to utilize social media tools A typical social media plan would cover one or more of the following goals: 1- Fostering Dialogue 2- Promoting Advocacy 3- getting Insights on target community 4- CRM Social Media Plans tackle both owned and earned digital assets. and details: 1- what listening tools are to be used 2- the intended social media channels to be launched 3- Fan/follower recruitment strategy 4- Design and structuring of Social Media Channels 5- Moderation and Management of social media channels 6- KPI's for each of the activities 7- Social Media optimization (for both on-line and offline assets and processes)


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