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What are the advantages and disadvantages for both manufacturer and retailer in a cooperative advertising arrangement?
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How would you define cooperative advertising?
Cooperative advertising is a system that allows two parties to share advertising costs.
What are the disadvantages of cooperative versus competitive strategies?
What are the advantages and disadvantages to cooperative versus competitive strategies
What is a typical partnership in cooperative advertising?
Manufacturers and distributors, because of their shared interest in selling the product, usually use this cooperative advertising technique.
What has the author Charles M Bresnehen written?
Charles M. Bresnehen has written: 'The cooperative advertising concept and use' -- subject(s): Cooperative advertising
What is an example of cooperative advertising?
Cooperative advertising is a system by which a manufacturer pays a portion of the cost (usually half) when a local retailer advertises the manufacturer's brand. Lots of newspapers keep track of which manufacturers are offering co-op ad programs because some small retailers are often unaware of or forget about these funds. Newspapers benefit from keeping this list for retailers since it ends up selling more ad space by making the retailer aware of co-op allowances.
Who shares the costs of cooperative advertising?
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How much does the cooperative spend on advertising?
Sgytt e fffgg
What are some examples of cooperative advertising?
what are the main part of some examples of cooperative? the real examples of it cause some have some differernt of examples of cooperative that why i want to know to the main cooperative examples of it
What are the disadvantages of cooperative ownership?
Mag-isip ka
Dis advantages of cooperative business in Philippines?
there are no disadvantages :)
Explain the differences between regional advertising local advertising and cooperative advertising?
I think the difference is only geographic location and penetration of target audience.
What type of company is attracted to cooperative advertising?
Companies with limited advertising budgets or those looking to reach a wider audience through partnership with another company are often attracted to cooperative advertising. It is especially common among small businesses seeking to leverage the resources of a larger partner for mutual benefit.
