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What are the contributions made by CK Prahalad to management through his books?
Wiki User
∙ 9y ago
He helped Philips' Jan Timmer bring back its business from the brink of collapse. He set up a business to allow everyone to get free information that they needed.
Wiki User
∙ 9y ago
CK Prahalad made significant contributions to management through his books by popularizing the concept of "core competency," which focuses on leveraging a company's unique strengths. His book "The Fortune at the Bottom of the Pyramid" highlighted the potential of serving low-income markets profitably. Prahalad's work emphasized the importance of innovation, strategic planning, and inclusive business practices in driving sustainable growth.
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