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Food and utilities.

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Q: What are the goods and service that are frequently purchased by customers?
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What is customer service?

Customer Service is the service provided to customers before, during, and after purchasing and using goods and services.


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Ans 1> These are widely distributed and relatively inexpensive goods which are purchased frequently and with minimum of effort, such as petrol, newspapers, and most grocery items.Ans 2> Items typically purchased at the most convenient locations. They are usually not very expensive or long lasting, and their purchase involves little deliberation. Convenience goods are distinguished from shoppers\' goods in retail market studies.


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Price is not often the decision! Customers rarely make decisions based only the price but on the precieved value. If the goods or service is poor or inaproppriate the apparent reason stated maybe price but there is often no value attached to the goods by the customer.