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Perhaps the MAJOR problem facing marketers is to persuade people to buy crap products that they do not need. This is the reason for that thing called "advertising," and persuading people to buy crap they dont need is the sole rationale for advertising. And, unfortunately, the economy of the U.S. is totally based on people buying crap products that they dont need. And, of course, with the perpetual motion of business to keep costs down, the products get more crappy all the time; also, keeping wages down will eventually result in (when everybody in the U.S. is working in the 'service industry' for crap wages) a U.S. workforce that cannot buy crap products. Where will that leave business? Where will they sell their crap no one needs then? China?
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