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Marketing is the process by which companies create customer interest in products or services. It generates the strategy that underlies sales techniques, business communication, and business development.[1] It is an integrated process through which companies build strong customer relationships and create value for their customers and for themselves.[1]
Marketing is used to identify the customer, to keep thecustomer, and to satisfy the customer. With the customer as the focus of its activities, it can be concluded thatmarketing management is one of the major components of business management. Marketing evolved to meet the stasis in developing new markets caused by mature markets and overcapacities in the last 2-3 centuries.[citation needed] The adoption of marketing strategies requires businesses to shift their focus fromproduction to the perceived needs and wants of their customers as the means of staying profitable.[citation needed]
The term marketing concept holds that achieving organizational goals depends on knowing the needs and wants of target markets and delivering the desired satisfactions.[2] It proposes that in order to satisfy its organizational objectives, an organization should anticipate the needs and wants of consumers and satisfy these more effectively than competitors.[2]
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What are marketing models?
Marketing. Methods, Models and Theories
Meaning of marketing department?
A marketing department in a company is the department that handles marketing using methods that include advertising. Other methods of marketing the departments use include endorsements and slogans.
Briefly the methods you will use to monitor marketing effectiveness and performances?
briefly, the methods you will use to monitor marketing effectiveness and performance
Methods in public relation?
marketing advertisements
How do you collect relevant information for marketing?
what are methods of collecting information with in Marketing Information system
What are five non-store retailing methods?
On line marketing Tele marketing Door services
What is guerrilla marketing?
Guerrilla marketing is using unconventional or untraditional methods to promote a product, business or service.
What does eat yourself before somebody eat you?
Marketing methods
What are the methods of product trial?
1. Sales research 2. Controlled test marketing 3. Actual test marketing
Who is a marketer?
A marketer is a person who uses marketing methods to promote a product.
What has the author Warren F Kuhfeld written?
Warren F Kuhfeld has written: 'Marketing research methods in the SAS system' -- subject(s): Data processing, Marketing research, SAS/STAT, Statistical methods
What are three methods of indirect marketing?
Some methods of indirect marketing include the use of text messaging, instant messaging, and social networks like MySpace which uses bulletin posts, email, IM, groups, and blogs.
