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What did Fujio Cho discover about American consumers?

Updated: 11/21/2022
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IntnlDirofBizBios

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13y ago

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One lesson became very important to him: Americans, he discovered, wanted Japanese quality--especially Toyota quality.

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13y ago
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What American position was given to Fujio Cho?

general manager of Toyota Motor Manufacturing USA. When the company decided to open its first North American plant in Georgetown, Kentucky, Cho was sent to America to manage it.


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Related questions

When was Fujio Cho born?

Fujio Cho was born on 1937-02-02.


What nationality is Fujio Cho?

Japanese


Who is the Chairman of Toyota Motor?

Fujio Cho


What are some websites about Fujio Cho?

http://www.toyota.com


What American position was given to Fujio Cho?

general manager of Toyota Motor Manufacturing USA. When the company decided to open its first North American plant in Georgetown, Kentucky, Cho was sent to America to manage it.


What company does Fujio Cho run?

Toyota Motor Corporation


Who was the greatest influence on Fujio Cho?

Dr. Taiichi Ohno, who would dramatically change the destinies of both Cho and Toyota.


What is Fujio Cho's office address?

Toyota Motor Corporation, 1 Toyota-cho, Toyota, Aichi 471, Japan


Who is Fujio Cho?

President and chief executive officer, Toyota Motor Corporation


What school did Fujio Cho go to?

Tokyo University, law degree, 1960


What was Fujio Cho's management style?

Cho was much more affable, personable, and low-key than the blunt-spoken Okuda.


When did Fujio Cho become president of Toyota?

In 1999 Okuda retired, and Cho became the second consecutive nonfamily Toyota president.