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remain economically active in East Asia and urged his superiors to continue their long-term plans by buying out the South Korean partnerships. His decision positioned the company to profit immensely from the economic rebound that began several years

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What was the final challenge that Hambrecht foresaw for BASF?

new chemical-engineering talent to the company. The addition of highly motivated, well-educated chemical engineers to BASF's workforce would be of crucial importance, he said, not only to the company's future but to the future of the entire global economy


What career path did Hambrecht take?

Career: BASF, 1976-1985, chemist; Lacke und Farben, 1985-1990, head of research and purchasing; 1990-1995, president of Engineering Plastics Division; BASF, 1995-2002, president of East Asia Division; 2002-, chairman.


How did Hambrecht earn his reputation?

while serving as the head of BASF's East Asia operations from 1995 to 1999. When the region's economies began faltering in 1997, many companies began restructuring their joint ventures.


How did BASF respond to loss of revenue in 2003?

improving efficiency in its 50 North American plants, reducing costs by about $100 million. In a second phase Hambrecht planned to consolidate operations and eliminate some plants


What did Hambrecht's experience in East Asian markets give him?

valuable insight into the importance of expanding BASF's customer base throughout that region; he identified Asia as the most rapidly growing market for the corporation's chemical products


What did Hambrecht's management style reflect?

his origins as a scientist rather than as a businessman. In an interview published in Chemical Market Reporter (May 26, 2003), the BASF head explained that the key to his decision-making process was communication


What was Hambrecht's area of concern?

corporate restructuring that had characterized the chemical industry in the early 2000s. BASF's future, he stated, would be shaped by a combination of four different business approaches: internal consolidation of operations, increasing efficiency


What did Hambrecht's position as head of BASF make him?

major player in the global economy; at the beginning of the 21st century he was positioning his company to maintain its leadership position in the production and distribution of chemical products in Asia and worldwide through increased efficiency


When was Bill Hambrecht born?

Bill Hambrecht was born in 1935.


What position did Hambrecht advance to in 1990?

president of BASF's engineering plastics division, and in 1995 he assumed the rank of president of the corporation's East Asia division, which operated out of Hong Kong. He joined the executive board of directors in 1997 and in 2002 became chairman


What is the population of BASF?

The population of BASF is 111,141.


Who owns BASF Corporation is the U.S?

BASF Corporation is the U.S. subsidiary of BASF Group, a German conglomerate based in Ludwigshafen