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What did fast food companies such as McDonald's hope to encourage by marketing directly to children?
Wiki User
∙ 7y ago
Verified answer
For apexs for me, it was
Early brand loyalty to their product.
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Brand strategies are used by marketing companies and marketing departments to give a brand a way of being marketed. For example McDonalds gearing its marketing strategy towards children.
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This may be more of an opinion question but mcdonalds is very known for the fact that it's food is highly unhealthy and many people believe that marketing that to children promotes childhood obesity or is a factor in it
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To create an early sense of brand loyalty in their customer base
Why did fast-food companies start marketing their products to children in the 1980s?
To create an early sense of brand loyalty in their customer base
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Examples of how you could improve the ways you encourage children's social skills
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