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They campaign by producing and broadcasting ads on TV, radio and the internet. They publish ads in newspapers. Polls are taken to determine what to say in the ads-- what issues to focus on. Some of ads may attack the opponents of their candidate. They stage rallies for their candidates, arrange speaking engagements for him and publicize these events on TV and newspapers. They get elected officials from their party to speak for their candidates. They send out letters asking for campaign money. They try to get endorsements from newspaper editors. Sometimes they go door-to-door soliciting votes. They print leaflets and posters for their candidates and distribute them. They manufacture buttons with slogans painted on them. They may make and distribute items such as pencils, matches ,bottles, note pads and such with their candidate's name on them.

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