Ketchup

What does the number 57 on a heinz ketchup represent?

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2012-09-10 19:49:11

57 varieties of sauces. While riding a train in New York City in

1896, Henry Heinz saw a sign advertising 21 styles of shoes, which

he thought was clever. Although Heinz was manufacturing more than

60 products at the time, Henry thought 57 was a lucky number. So,

he began using the slogan "57 Varieties" in all his advertising.

Today the company has more than 5,700 products around the globe,

but still uses the magic number of "57."

*note: This is directly from Heinz Co.


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