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Herbert E Krugman has written:
'Electroencephalographic aspects of low involvement' -- subject(s): Advertising, Magazine, Electroencephalography, Magazine Advertising, Television advertising
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∙ 9y ago
Herbert E. Krugman is a marketing expert known for his work on consumer behavior, media research, and advertising effectiveness. He has authored several books and research papers on these topics, including "Ad Science" and "The Impact of Television Advertising: Learning Without Involvement."
Wiki User
∙ 9y agoKaren Ansley Krugman has written:
'My Hessian soldier' -- subject(s): Family
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