What is Louis Vuitton mission statement?
Louis Vuitton is owned by its parent group, LVMH Moët Hennessy, the world's largest luxury conglomerate. Their mission statement is found on LVMH's website and it states the following:
"The mission of the LVMH group is to represent the most refined qualities of Western 'Art de Vivre' around the world. LVMH must continue to be synonymous with both elegance and creativity. Our products, and the cultural values they embody, blend tradition and innovation, and kindle dream and fantasy."