communications objective
the essence of its message.
The primary objective of integrated marketing communications is to turn marketing from an expense into a source of revenue. The actual definition of the term varies depending on the source cited.
"Our objective is to be the most profitable, single-source provider of communications services to customers around the world."
The essence of an ad's message ~ Apex
As of 1998: "Our objective is to be the most profitable, single-source provider of communications services to customers around the world."
logistics
Operations section chief
Logistics Section Chief
Yes you can. However, you should have a specific goal or objective for doing so, and a road-map with a specific plan of approach. In some institutions communications is an umbrella which covers a variety of areas. For example, communications/radio- broadcasting, communications/journalism, communications/film, communications/television, etc. Personally I would focus on your primary career goal. You can always supplement your existing goals and objectives as need be. Remember to move vertically toward you goal, without distraction that can cause you to move horizontally. Moving in too many directions can cause this. Once again, focus on your primary goal.
The mission, vision, objectives and goals of Reliance Communications focus on providing excellent customer service and becoming one of the top three most valued Indian companies. They plan to do this by offering great products and services in addition to creating a network that stands above the rest.
Enron's motto was "Respect, Integrity, Communication and Excellence." Edit: WorldCom's mission statement as of 1998: "Our objective is to be the most profitable, single-source provider of communications services to customers around the world."