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What is exclusive distribution and will you recommend exclusive distribution for FMCGs?
three types of distribution exclusive selective intensive
intensive distribution, exclusive distribution, and selective distribution.
Paramount
Exclusive distribution generally only works for products that have a high price and high profit margin. Using this method focuses on one dealer, which is a major disadvantage.
intensive
intensive, exclusive and selective
it's selective by corners in stores such as bergdorf, and exclusive in the official retail stores!
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Which types of retail outlets are best suited to intensive distribution? To selective distribution? To exclusive distribution? Explain your answer in each case.
The advantage of having exclusive distribution with your fmcg product is that you will have focus on your products and no other priorities getting in the way of you selling more. The disadvantage is that it will cost you more and may end up as a fixed cost which you can not manage if the turnover goes down. If you can afford exclusive - go for it
The word exclusive is a noun form, a word for a news item initially released to only one publication or broadcaster; a right or privilege to market a product.The noun forms for the adjective 'exclusive' are exclusivity and exclusiveness.