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The group that is called the behavioral science is Psychology. Psychology is the scientific study of behavior and mental processes.
You can earn a degree in behavioral psychology from universities and colleges that offer programs in psychology or specifically in behavioral psychology. Look for accredited institutions that have faculty with expertise in this area and offer courses that align with your interests and career goals.
Behavioral finance is a theory that claims that there are psychological and behavioral aspects that can affect investments in the stock market. The theory claims that for example, if a company's stock increases for no reason, it's because of mass psychology.
Check with the school you have an interest in and inquire about the prerequisite coursework required for the degree. There may be a number of choices particular to psychology at the master's level. For example, behavioral science, general psychology, school psychology, industrial psychology, etc.
Psychology and Life
Behavioral medicine
Anthropology, Sociology, and Psychology
There are ten branches of Psychology not two. Abnormal Psychology; Behavioral Psychology; Clinical Psychology; Cognitive Psychology; Community Psychology; Developmental Psychology; Educational Psychology; Evolutionary Psychology; Legal Psychology; and Personality Psychology.
Typically, you need to complete a bachelor's degree with all prerequisite coursework required by the specific program of study (major) you are interested in. There are a number of psychology master's degree options, and each may have requirements particular to itself. For example, behavioral psychology, school psychology, counseling psychology, etc.
It's likely BF Skinner
The behavioral approach assumes all behaviours are learnt, and that our experiences and environment make us who we are.
Cognitive psychology focuses on how thoughts influence behavior, while behavioral psychology focuses on how actions shape thoughts and feelings. In Cognitive Behavioral Therapy (CBT), these two perspectives are integrated to help individuals identify and change negative thought patterns and behaviors that contribute to their psychological problems. This helps clients learn coping skills and strategies to improve their mental health.