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Customer profitability is a phrase that describes a type of business outlook. It is the theory that if one has returning customers, the profits made by them would make up for the extra expenses put into making the customers' experience good.

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What insights can life-cycle profitability analysis provide about customer profitability and the desirability of various customer groups?

Life-cycle profitability analysis provides insights into the long-term value of customer relationships by evaluating the total revenue generated and costs incurred throughout the entire customer journey. This analysis helps identify which customer segments are most profitable over time, allowing businesses to focus on nurturing high-value groups while potentially re-evaluating strategies for less profitable ones. Additionally, it highlights the impact of customer retention and loyalty on overall profitability, guiding marketing and service efforts to enhance customer experiences. Ultimately, it enables informed strategic decisions regarding resource allocation and customer targeting.


Why do customers with high profitability gets more attention while unprofitable customer gets poor services based on the customer relationship management?

Customers with high profitability often receive more attention in customer relationship management because they contribute significantly to a company's revenue and growth. Businesses prioritize these customers to enhance their loyalty, ensuring ongoing financial benefits. In contrast, unprofitable customers may receive less attention, as the resources spent on servicing them could outweigh the gains, leading companies to focus on optimizing their profitability instead. This approach aims to maximize overall efficiency and profitability within the customer base.


How product affect the profitability of business?

The product significantly impacts a business's profitability by determining its market demand, pricing strategy, and competitive advantage. High-quality, innovative products can command premium prices and foster customer loyalty, leading to increased sales and margins. Conversely, poorly designed or low-demand products can lead to excess inventory and reduced sales, harming profitability. Ultimately, aligning product offerings with customer needs and market trends is crucial for maximizing profitability.


What is the main benefit for owners of implementing the through-put program?

Customer sastifaction Employee job satisfaction Increased profitability


What are the three basic ideas in the marketing concept?

The three basic ideas in the marketing concept are customer orientation, integrated marketing, and profitability. Customer orientation emphasizes understanding and meeting the needs and wants of the target market. Integrated marketing involves coordinating all marketing activities and communications to deliver a consistent message and experience. Profitability focuses on creating value for both customers and the company, ensuring long-term success and sustainability.


What exactly does CRM stand for?

CRM stands for Customer Relationship Management which is a company-wide business strategy designed to reduce costs and increase profitability by solidifying customer satisfaction, loyalty, and advocacy


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What is customer yield?

Customer yield typically refers to the total revenue generated by a customer over their lifetime as a customer of a business. It takes into account not only the initial purchase but also repeat purchases and any additional products or services purchased. Understanding customer yield helps businesses measure the profitability of their customer base and tailor their marketing and retention strategies.


Benifitslimitations of technology used in retail business?

what types of technology is used in a retail store to improve sales and profitability and improve the shopping experience for the customer?


A. Define customer portifolio analysis. B.what is the importance of customer portifolio analysis?

This is a very good site, Concise and Precise. http://www.thetimes100.co.uk/theory/theory--analysis-profitability-liquidity-performance--114.php


What is the Hurst method of analyzing a menu?

The Hurst method of analyzing a menu focuses on evaluating the performance of individual menu items based on their popularity and profitability. It classifies items into four categories: stars (high popularity and profitability), plowhorses (high popularity but low profitability), puzzles (low popularity but high profitability), and dogs (low popularity and profitability). This analysis helps restaurateurs make informed decisions about which items to promote, modify, or remove, ultimately enhancing overall menu performance and customer satisfaction.


How do the concept of customer lifetime value and customer equity come into play in this case?

Customer lifetime value (CLV) and customer equity are crucial for assessing the long-term profitability of a business. CLV helps businesses estimate the total revenue a customer is expected to generate over their relationship, guiding marketing and retention strategies. Customer equity, the total combined CLV of all customers, reflects the company's brand value and informs investment decisions. In this case, understanding both concepts can help optimize customer acquisition and retention efforts, ultimately enhancing overall business growth.