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What is demassification?

Anonymous

∙ 15y ago

Updated: 8/17/2019

media focus on narrower audience segments.

Wiki User

∙ 15y ago

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Related Questions

What is Demassification of media?

Demassification of media refers to the trend where traditional mass media outlets, such as newspapers and television, are losing their dominant position due to the fragmentation of audiences across different platforms and channels. This shift is driven by technological advancements that allow individuals to consume content tailored to their preferences through digital media sources and social networks.

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