Marketing Advertising and Sales
Public Relations

What is integrated brand communication?

User Avatar
Wiki User
2013-10-07 18:48:34

Integrated Brand Communications refers to a method used by most

new age communications agencies and successful businesses to

promote their business name and product. It combines the use of

communicative ideas such as Public Relations, Advertising, Investor

relations, Social Media, Interactive and Internal communications to

manage a business most precious asset which is its Brand.

Copyright © 2020 Multiply Media, LLC. All Rights Reserved. The material on this site can not be reproduced, distributed, transmitted, cached or otherwise used, except with prior written permission of Multiply.