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According to Ball, McCulloch, Frantz, Geringer, & Minor, 2006, the global strategic planning process involves these steps:
(1) Analyzing external environment
(2) Analyzin internal environment
(3) Defining the business and its Mission Statements
(4) Setting corporate objectives
(5) Quantifying goals
(6) Formulating strategies
(7) Making tactical plans
Reference
Ball, D. A., McCulloch, W. H. Jr., Frantz, P. L., Geringer, J. M., & Minor, M. S. (2006). International Competition Strategy. In International business: The challenge of global competition (10th ed.), pp. 380-409. New York: McGraw-Hill.
Ball, D. A., McCulloch, W. H. Jr., Frantz, P. L., Geringer, J. M., & Minor, M. S. (2006). International competitive strategy. In International business: The challenge of global competition (10th ed.), pp. 380-409. New York: McGraw-Hill.
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