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Q: What is the main purpose of the promotion and supervision of international trade?
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Distinguish between trade promotion and consumer promotion?

Consumer promotions are targeted towards end consumers. Tools include samples, coupons, cash refunds, price packs, premiums, advertising specialties, patronage rewards, point-of-purchase displays and demonstrations, and contests, sweepstakes and games. On the other hand, a trade promotion is directed to the retailer and/or wholesaler. The point of a trade promotion is to persuade resellers to carry a brand, give it shelf space, promote and push it. Tools used for consumer promotions can also be used as trade promotions. In addition, manufacturers will do things like offering discounts off list price, advertising allowances and display allowances as trade promotion tools.


What is the difference between a consumer promotion and a trade promotion?

Consumer promotions are targeted towards end consumers. Tools include samples, coupons, cash refunds, price packs, premiums, advertising specialties, patronage rewards, point-of-purchase displays and demonstrations, and contests, sweepstakes and games. On the other hand, a trade promotion is directed to the retailer and/or wholesaler. The point of a trade promotion is to persuade resellers to carry a brand, give it shelf space, promote and push it. Tools used for consumer promotions can also be used as trade promotions. In addition, manufacturers will do things like offering discounts off list price, advertising allowances and display allowances as trade promotion tools.


Explain the impact of the product life cycle on international trade and international investment?

The impact of the product life cycle on international trade and international investment promotes peace and cohesion between countries.


Difference between international trade and international marketing?

"International marketing is the multinational process of planning and executing the conception, pricing, promotion and distribution of ideas, goods, and services to create exchanges that satisfy individual and organizational objectives."International trade is the exchange of goods and services between countries. This type of trade gives rise to a world economy, in which prices, or supply and demand, affect and are affected by global events.Differences between international Trade and international Marketing--Trade includes both buying and selling activities, international marketing concentrates on selling aspect of the exchange process.-Selling concentrates on finding buyers for given quality and quantity products on most advantageous terms for the seller. The marketing focuses on the total process of deciding the product quality and quantity, and exchanging these with the buyers with a view to maximize benefits for both the parties involved in the exchange process.-A third difference is the difference in the items exchanged. For example, different types of currencies are often traded across international borders.


What is an example of sales Promotion?

A trade allowance , price-pack deals and point-of-purchase displays

Related questions

What is the purpose of international trade agreements?

traaid


The purpose of the 1947 GATT was to?

to expand international trade by mutual reduction of tariffs.


What is the purpose of the BBBEE act?

This act is administrated by the Department of Trade and Industry, to establish a legislative framework for the promotion of black economic empowerment.


What is the function of the WTO?

To promote free trade around the world


What is the purpose of ICSC also known as The International Council of Shopping Centers?

The International Council of Shopping Centers, otherwise known as ICSC is a trade organisation for the international shopping center industry. They were founded in 1957.


How do you use international trade in a sentence?

The international trade is at peak right now. It is a sentence to show the status of trade in international market.


How specialization affects international trade?

How specialization affects international trade?


Why was The World Trade Center called The World Trade Center?

The original purpose of the World Trade Center was to be a headquarters for international business and commerce in New York City. Over time, although there were some international companies and financial institutions renting space in the buildings, the majority of the tenants were US companies.


International trade fair in Bangladesh?

The 22nd Dhaka International Trade Fair (DITF)-2017, was hold at Sher-E-Bangla Nagar in Dhaka, to the west side of Bangabandhu International Conference Centre during January 01-January 31, 2017. That will be jointy organized by Export Promotion Bureau and the Ministry of Commerce, Government of Bangladesh. For the next fair, you have to wait till Jan, 2018


When was International Trade Mart created?

International Trade Mart was created in 1945.


When was International Trade Today created?

International Trade Today was created in 1937.


When was International Trade Centre created?

International Trade Centre was created in 1964.