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In international reconstruction and development (post-conflict/developing zones), market driven development (MDD) studies the demand on local, regional and international markets, secures buyers, and supports and/or contracts local producers to meet this demand. In this way, local produce is certain to have buyers and ensures high prices. International development agencies usually consist of a market outreach unit, market analysis & information system, and local produce contracting offices. In contrast, non-MDD focuses on traditional agriculture to start up the local economy, typically resulting with quality products but without buyers. MDD is favored for the high profit it ensures for the local producers.

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Q: What is the meaning of market driven development?
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