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Rolls Royce target market consists of multimillionaires or billionaires with high disposable income.
Target customers must have means sufficient in order to purchase and insure the vehicle, what, in case of cheapest RR model in basic version - the Ghost - is 250k plus insurance.
Typical RR customers are 50 year old millionaires with net worth of $20 million and annual income of $1 million.
Occupation? Active or retired CEO, investor, in any case people who have reached pinnacle in their careers.
But Rolls-Royce attracts also many aristocrats, top celebrities and even criminals and dictators.
In any case, there is one thing that they have in common: lots of money.
So, since RR customers can quite differ when it comes to many things, Rolls Royce target customers are, simply, people who have lots of money and high income.
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∙ 12y ago
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Where does rolls Royce originate from?
Rolls Royce originates from Charles Stewart Rolls and Henry Royce
What is better Bugatti or Rolls Royce?
Rolls Royce
Who created rolls Royce cars?
Rolls-Royce was founded by Henry Royce.
Who designed the first Rolls-Royce Car?
The first Rolls Royce (Rolls-Royce 10hp), was designed and built by Royce Ltd per an agreement between Charles Rolls and Henry Royce - 1904.
Who made Rolls-Royce?
Charles Rolls and Henry Royce.
Is rolls Royce made by BMW?
Rolls Royce cars are.
What is the most expensive rolls Royce?
the rolls Royce phantom
Where did rolls-royce come from?
BMW is the father company of rolls Royce
Who was the founder of Rolls-Royce?
It was founded by Charles Rolls and Henry Royce
Who is the founder of Rolls-Royce car?
It was Charles Rolls and Henry Royce
Does Rolls Royce make limousines?
Every car Rolls Royce makes is a limousine but the kind of limousine you are thinking of is a stretched limousine and rolls royce don't make any of those. note, Rolls Royce do not actually make cars, the "Rolls Royce" that make cars are actually BMW as they bought the Rolls Royce naming rights.
Do Illinois have a Rolls-Royce dealership?
No, there is no market because collectively the combined incomes of the whole population could only purchase 2 Rolls
