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Offer innovative electronic payment system utilizing email, bank account information, credit card information, and a proprietary fraud protection system to facilitate ecommerce transactions.

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Q: What is the value proposition that PayPal offers merchants?
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How this value proposition translate into marketing offer?

how this value proposition translate into marketing offer?


How does the UK PayPal differ from the USA version?

The difference in UK and US PayPals is that the US allows calculation of postage by weight or what the item costs. In the Uk, PayPal works on calculations based on order value. PayPal offers differ from different countries.


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Typically a person or company is enticed into becoming a customer by learning that the company offers a better value proposition for them. A value proposition is the combination of cost, product characteristics, and service characteristics offered by the enterprise. This can be done by the enterprise honestly or dishonestly. In the latter case, enterprises misstate the real cost or characteristics of their product or omit negative characteristics of their value proposition (hidden costs, limitations, quality problems, or delivering less than was promised).


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Are customer value threshold and customer value proposition and value offering point the same thing?

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