agenda holding
agenda holding
The ability of the media to set up political agendas is sometimes referred to as agenda-setting.
agenda holding
Influencing the political agenda
I am not sure which term refers to setting political propaganda, but a network that favors one political viewpoint over another is said to be "biased" or "partisan." On the other hand, there is a theory about what the media is capable of doing: it's called "agenda-setting," and it means that the media don't tell us what to think, but they do tell us what to think about. In other words, the topics the media cover extensively are the ones we will be talking about; the topics they ignore are the ones we will probably know very little about.
A political agenda. To get certain politicians elected. An economic agenda. To get certain policies passed than will make them rich and powerful.
Particularly for conservative politicians and conservative media, it's very much the other way around.
the political agenda is set in part when the news covers certain issues.
The three sources of media power are ownership, audience reach, and agenda-setting. Ownership refers to who controls the media platform, audience reach is the size and demographics of the audience the media reaches, and agenda-setting is the ability of the media to influence which topics are considered important in society.
A media agenda refers to the set of issues, topics, or events that media outlets prioritize and cover in their reporting. This agenda influences public perception by shaping what audiences consider important or noteworthy. The media agenda can be driven by factors such as societal relevance, audience interest, and current events, often reflecting or amplifying certain narratives or viewpoints. Ultimately, it plays a crucial role in guiding public discourse and influencing political and social priorities.
Uta Russmann has written: 'Agenda Setting und Internet' -- subject(s): Communication, History, Mass media, Online social networks, Political aspects, Political aspects of Mass media, Social aspects, Social aspects of Mass media
the media engages in the agenda setting by the media getting the nation's citizens to watch and try to understand the subject or problem on that topic.