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Upselling can be very risky in some applications specifically distress purchases. The short term gain achieved by upselling needs to be balanced against the customer retention opportunity. The question to ask is do you want to make the sale AND keep the customer? Trust is a vital aspect of the long term CRM process with distress sale providers.

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13y ago

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Having a range of products allows an organization to diversify its revenue streams, reducing reliance on a single product and mitigating risks associated with market fluctuations. It enables the company to cater to different customer needs and preferences, enhancing customer satisfaction and loyalty. Additionally, a varied product portfolio can improve market competitiveness and provide opportunities for cross-selling and upselling, ultimately driving growth and profitability.


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