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Yellow journalism was a type of sensationalized and exaggerated reporting that emerged in the late 19th century, characterized by using bold headlines and illustrations to grab readers' attention. The biggest promoters of Yellow journalism in the US were Joseph Pulitzer and William Randolph Hearst, who published newspapers that were known for their sensationalized and often inaccurate stories.

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Q: What was meant by the term Yellow journalism Who were the biggest promoters of this style of journalism in the US?
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What is meant by yellow journalism and what was its purpose?

Yellow journalism or the yellow press is a type of journalism that presents little or no legitimate well-researched news and instead uses eye-catching headlines to sell more newspapers. Techniques may include exaggerations of news events, scandal-mongering, or sensationalism. By extension "Yellow Journalism" is used today as a pejorative to decry any journalism that treats news in an unprofessional or unethical fashion.The term was extensively used to describe certain major New York City newspapers as they battled for circulation. The journalism used some yellow ink in the circulation war between New York World and New York Journal. The battle peaked from 1895 to about 1898, and historical usage often refers specifically to this period.


Define yellow journalism?

Yellow journalism is a style of journalism that emphasizes sensationalism over factual reporting to attract readers and boost sales. It often involves exaggeration, distortion, and manipulation of the news to evoke emotional responses from the audience.


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