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Q: What was the first consumer product purchased on an installment plan?
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How do you identify and segment target customers of GE Appliances?

I would segment the customers by age and income and find what products/models were purchased in both groups then merge them into more refined groups afterwards to get a better consumer behavior model. First, segment your product lines into two or more groups then match the demographics of the customers to that.


Effect of advertising on consumer behavior?

Advertising is basically a type of communication. It attempts to persuade potential customers to purchase or consume a product or service. It is designed in such a way that it creates and reinforces brand image and brand loyalty.Thus, advertising plays a very important role in forming consumer behavior. Advertising is usually important for triggering the first time purchase of the product. Then, if the consumer likes it, he will purchase the product again. However, if the advertising and promotion portrays a good image of the product, the repurchase of the product is guaranteed.Buyers of convenience goods are especially affected by advertising. This is because the products are more or less the same. Advertising plays a vital role in reminding consumers of the brand name. Thus, a strong brand image portrayed through advertising would ensure the repurchase of convenience goods.


How can packaging create competitive advantage?

First your packaging can Identify any competitive differences in your product compared to others. It can identify a special SALES PRICE, it can identify a benefit or promise made to your potential buyers. Mostly, it can get the EYE of the consumer to notice that package before they reach for their usual brand of product.


What was the first product to be banned from television?

The first product to be banned from television was a penis shaped yoghurt by Muller


Is product part of the marketing mix?

The first element in the marketing mix is the product.

Related questions

What was the first product purchased on an installment plan in 1856?

The Singer Sewing Machine


What is installment trading?

Installment trading means that a person can pay for the goods over a certain time.i.e. consumer can buy the goods first and pay for them later. Got this from my notes. :D


What is the first level of a product?

The first level is often called the core product, what the consumer actually buys in terms of benefits


What was the first consumer product sold in the soviet union?

Pepsi-Cola


When did kotex come out?

In 1920 it was introduced Kimberly-Clark's first consumer product.


What was The first Chinese product that the British East India Company purchased was?

porcelain


What was the first Chinese product that the British east India company purchased?

porcelain


What is the best selling product of Dixons UK?

Consumer Electronics are Dixons UK's product offerings. They were the first to offer the iPad and it has been their best selling product according to Wikipedia.


Which statements about installment loans is not true?

Installment loans are loans on which the interest is paid first and the borrower receives the proceeds A+


Statement about installment loans is not true?

Installment loans are loans on which the interest is paid first and the borrower receives the proceeds.


What is the first in a trilogy called?

The first in a trilogy is called the "first installment" or "first book" of the series.


Where can I read reviews on Epicuren Skin care?

The first place that I would look for reviews on this product is the product's website specifically. Then, I would also research it with consumer reports.