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American started to focus on customer needs after World War II. The balance of power shifted away from producers to customers. The reason was more intense competition, which gave consumers more choices. Under those circumstances, meeting customer needs became an imperative for business success.
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What are the goals of a customer-oriented organization?
customer oriented organization is to create a company that focus on the customer need .
Explain the impact of CRM on an organization's sales and marketing?
CRM can have a major impact on an organization through: • Shifting the focus from product to customer, traditionally, focus had been on product. It is only in the last decade or so that the focus has not shifted on customer. • Streamlining the offer to what the customer requires, not want the organization can make. It was for a very long time that we put emphasis on what companies can produce and their efficiency in that. But now the focus is on what the customer wants. • Now emphasis is on highlighting competencies required for an effective CRM process
What is the role of marketing in a small business?
Marketing in a small business is very often very different to marketing in a big business. Big businesses tend to focus more on "Brand" marketing to create overall brand awareness. Small businesses need to focus more on "Direct Response". Business and Marketing "Guru" Eben Pagan descibes the difference as rather than getting your name out there (Branding) you should focus on getting the customer name into your business (Direct Repsonse). Marketing is arguably the single most important thing any business can do (I say arguably to be polite, but I actually believe it is the most important!). Without it there are no customers, and without customers you don't have a business! Hope that helps. Rob
How do you identify useful customer feedback?
Having customer feedback is essential to the success of any company. A company can use surveys or focus groups to find useful customer feedback
What does exceeding customer expectations mean to you?
To exceed customer expectations you try to understand your customers' values and focus on customers who share a common vision
Explain how customer focus and innovation can be special strength of small business?
a
What is most consistent with the Marketing Concept?
All aspects of a business organization that focus on the needs of the customer.
In the changing business environment is customer focus the main issue?
Yes- if you are in the market economy based country.
What jobs would focus the most on customer relations?
"The jobs that would focus the most on customer relations would be commercial customer support, focus groups, advertising, customer relations, and customer satisfaction."
Importance of gaining customer feedback?
Gaining customer feedback enables a business to focus the quality of their customer service and be more competitive.In business you always strive to improve your customer service as the customer writes your paycheck with the services or products he purchases from you.By getting customer feedback, you can make your customers happier, hence they will buy more from you increasing your paycheck.
What costumer service?
Customer service is a division of a company or retail organization that focuses on solving customer problems and pleasing customers. It is almost always a major part of the focus of a business.
What is costumer service?
Customer service is a division of a company or retail organization that focuses on solving customer problems and pleasing customers. It is almost always a major part of the focus of a business.
What is the main focus of study at AIB College?
The main focus of study at AIB College is Business. AIB stands for the American Institute of Business and offers both associates and bachelors degrees.
What is the definition of a target market?
Target Market means the main focus of your effort of your work with either a type of customer or area to pursue business.
When did Neuberger Berman begin Focus Fund?
Oct. 1955. Source: http://www.nytimes.com/2000/05/14/business/investing-with-kent-simons-neuberger-berman-focus-fund.html
What services does Express Auto Transport provide?
Express Auto Transport specializes in stacked transportation from coast to coast. It is a family owned business and they focus on customizing for the needs of the customer and excel in customer satisfaction.
What is customer departmentalization?
employees are able to focus on unique customer need
