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Being able to track the traffic and behavior of a website's visitors can be a powerful tool for the owners. By collecting data about which pages are most popular, the website can expand on those pages, and less popular pages can be improved or cut. Demographic data can help in choosing who to target with the website, as well as the website's tone. Many internet advice sites such as Hodgeman Web Design can offer more detailed information.

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Q: Where can one learn about the benefits of website tracking?
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