While pricing a product is considered the most flexible variable, DISTRIBUTION is considered the least flexible of marketing mix decisions, as establishing contractual relationships is difficult if not impossible to change, as well as if distribution is not managed efficiently, a competitor may evolve to create a more effective distribution system.
How the elements of marketing mix are implemented
price.
The four elements of the marketing mix are price, promotion, product, and place. All of them must be geared toward the target market.
well in case of services there are three additional elements which are- process, physical environment and people. So there are 7 ps in case of marketing mix of services.
One of the most important parts or elements in Marketing is missing in the Marketing Mix. It's targeting or "People, in the Nine P's of Marketing. The Marketing Mix includes Product, Price, Promotion and Place but does not include "People" or Targeting. Add STP and you have Segmentation, Targeting and Positioning.
How the elements of marketing mix are implemented
price.
please help me to find the answer of this question
This Concept relates to the issue of dividing the marketing budget optimally over the elements of marketing mix
The four elements of the marketing mix are price, promotion, product, and place. All of them must be geared toward the target market.
well in case of services there are three additional elements which are- process, physical environment and people. So there are 7 ps in case of marketing mix of services.
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One of the most important parts or elements in Marketing is missing in the Marketing Mix. It's targeting or "People, in the Nine P's of Marketing. The Marketing Mix includes Product, Price, Promotion and Place but does not include "People" or Targeting. Add STP and you have Segmentation, Targeting and Positioning.
A marketing mix is a planned mix-up of the product's marketing plan which includes: place, promotion, product and price. These elements are adjusted until just the right combination is found. It must meet customer needs and generate the maximum income.
Ccasc
In addition to the marketing mix i.e. the 4P's (product, place, price, promotion). The service mix elements are: people, process, physical evidence.