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This Concept relates to the issue of dividing the marketing budget optimally over the elements of marketing mix
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Advantages of the marketing mix?
The marketing mix refers to the choices that are available to an organization or a company regarding the marketing or promotion of its services or products. One of the advantage of the marketing mix is that it gives the organization a standard for allocating resources.
What are the 4ps in marketing?
The 4 PS or the 'marketing mix' are Product, Price, Place and Promotion.
How does the marketing mix help a business to achieve its aims and objectives?
Marketing strategy questionnaire with answers
Recommend marketing mixes for two different segments in consumer markets?
Some recommended marketing mixes for two different segments in both urban and rural markets include pricing and product. Another is the marketing mix of product distribution with promotion.
Scott paper uses many intermediaries to reach its target market. Citibank uses none Which of the marketing mix variables is being considered?
Promotion
What are the concepts of marketing mix?
The concept of marketing mix is finding the right amount of funding and type of advertising per marketing channel.
When was the marketing concept born?
In 1951 the earth moved. That was the year marketers first embraced the marketing concept. The marketing concept decrees that customers should be the focal point of all decisions about marketing mix variables.
What is marketing mix explain adverting in marketing mix?
Finance - how much time does he spend when he plans, directs and coordinates this area of your company. Is he involved in any buying or does he handle mostly the bookkeeping?
What is the marketing mix?
The market mix is often referred to as the 4 Ps or the 7 Ps, which are in order:ProductPricePlacePromotionPeopleProcessPhysical EvidenceThe term marketing mix was coined by Neil Borden in 1948 in an article entitled "the concept of the marketing mix" which referred to the 4 or 7 Ps as ingredients within a marketing recipe, which can be use to follow existing recipes, or create new recipes.There is a good infographic called 'The Marketing Mix Made Easy' which explains the marketing mix in more detail, you can find this at http://www.zeno-marketing.co.uk/marketing-clinic/2012/7/5/marketing-mix-made-easy.html
What is marketing mix And seven p's of marketing?
The marketing mix has two variations, the 4ps, and more recently the 7 ps. Below are the Ps in order (1 to 4 the 4 ps, 5 to 7 the additional 3 that make the 7 ps):ProductPricePlacePromotionPeopleProcessPhysical EvidenceThe marketing mix was coined by Neil Borden in 1948 in an article entitle "the concept of the marketing mix" which referred to these 4 or 7 elements as ingredients in a recipe.
What does the concept of promotion mix refer to?
The concept of "promotion mix" refers to using a combination of different promotional techniques on one product line. For example, a mix of print advertising, broadcast advertising, direct marketing, personal sales and merchandise displays.
All elements of marketing mix must synchronise with the company's positioning.- explain?
The four elements of the marketing mix are price, promotion, product, and place. All of them must be geared toward the target market.
What is Starbucks marketing mix?
What is Starbucks marketing mix?
Which is not an element of marketing mix?
quality is not the element of marketing mix....=)
What are the objectives of marketing mix?
the objectives of the marketing mix is to excrete
What is marketing plan and marketing mix?
This seems to be the answer you are looking for! marketingfaq.net/2011/11/what-is-marketing-mix/
Examples of Marketing mix in mauritius?
examples of marketing mix in mauritius
