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Q: Which part of the marketing mix for retailers refers to the variety and depth of products?
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What is different between marketing orientation and sale orientation?

Marketing orientation refers to the presentation of products. Sales orientation refers to the sale of products and its target customers.


Advantages of the marketing mix?

The marketing mix refers to the choices that are available to an organization or a company regarding the marketing or promotion of its services or products. One of the advantage of the marketing mix is that it gives the organization a standard for allocating resources.


what is digital marketing The term digital marketing refers to the use of digital channels to market products and services in order to reach consumers?

The term digital marketing refers to the use of digital channels to market products and services in order to reach consumers. This type of marketing involves the use of websites, mobile devices, social media, search engines, and other similar channels.


What is external promotion?

Generally this refers to to marketing: promoting your company's products to the general population or to specific target groups.


What refers to sellers being preoccupied with their own products and losing sight of underlying consumer needs?

marketing management


what is digital marketing Digital marketing refers to the process of promoting and advertising products, services or brands to a group of people using platforms, channels and technology?

Digital marketing is the art and science of promoting products, services, or brands using online platforms, channels, and technology.


What are the physical functions of marketing?

physical functions of marketing refers to storage and movement of physical products. It creates place and time utility. It involves two major functions: a. Transportation b. Warehousing.


What is the difference between international and global marketing?

International marketing refers to marketing activities that target customers in different countries, while global marketing involves creating a standardized marketing strategy that can be applied worldwide. International marketing may involve adapting products and strategies to suit local markets, while global marketing aims for consistency and uniformity across all markets.


Difference between vertical marketing system and franchise?

There are several marketing systems at the core structure of any business. Traditionally, most companies are based on a vertical marketing system. Franchising companies are considered one of the most common forms of Contractual Vertical Marketing Systems. A vertical marketing system (VMS) refers to one in which the members of the distribution channel - wholesales, producer, and retailer - work together to meet consumer needs. A company that works with a vertical marketing system could be Campbell's Soup working directly with the producers, the wholesalers, and later on the retailers that carry their products.


Define the term marketing?

It is the process by which companies create values customers relationship in order to capture value from customer in return


Distinguish between direct marketing and online marketing?

According to Barron's Business Dictionary "direct marketing" is a broad term that refers to a type of marketing that utilizes a variety of advertising media to appeal directly to the consumer. Direct marketing is distinct from other types of marketing in that it makes an offer and solicits a direct responseRead more: direct-marketingAccording to Wikipedia.com the definition for "on-line marketing", also known as internet marketing, web marketing, digital marketing or e-marketing, is the marketing of products and/or services over the Internet. On-line marketing is very broad in scope as it also includes marketing done via e-mail and wireless media also.For more information on online marketing and email marketinggo to the following resources http://www.SendEmailsMakeMoney.com/SomayinaNnonso and http://www.OvercomeEverything.com


Is Marketing of services and marketing of goods the same?

These two are definitely not the same. Marketing of goods refers to actual products where marketing of services refers to rendered services that are provided to the consumer. Each of these needs to be seen as completely different and the strategy for marketing each of these should be equally different. They are as different as their characteristics. In product marketing, we actually see a physical product but in advertisement of a service, we don't actually see a physical thing, but feel it. For example in compare the ads of a beauty soap and an insurance company ad.