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Some commercials that have used Carl Orff's O Fortuna from Carmina Burana include Old Spice, Coca-Cola, and Carlsberg. The dramatic and powerful nature of the piece makes it a popular choice for advertisements looking to evoke a sense of grandeur or intensity.
Carl Orff used 24 out of the 254 poems from the medieval collection "Carmina Burana" in his cantata of the same name. He selected and arranged these poems into a musical work that became one of his most famous compositions.
O Fortuna from Carmina Burana. It is a remix. The original is O Fortuna by Mozart
O Fortuna from Carmina Burana. It is a remix. The original is O Fortuna by Mozart
It's not a song, it's an opera by Orff and has been performed by hundreds of singers over the years. Try any good search engine for a list of some of the major performers. The 'song' or most well-known part of Carmina Burana is 'O Fortuna'; it was used in the Old Spice advert and movies such as 'The Omen' and 'Excalibur'. Sorry, this is slightly wrong. The music used in "the Omen" is entitled "Ave Satani" and is an original piece by Jerry Goldsmith. Though it bears a superficial resemblance to the opening section of Carmina Burana "O Fortuna", all the music used in "The Omen" is original.
Because it is being used as a proper noun, referring to that (superhuman or immortal) being who influences for better or worse what happens to us. Compare it with the Roman goddess Fortuna (listen to Carmina Burana - "O Fortuna, ......"
The name Carmina means fruit garden, orchard, or vineyard. Typically Carmina is used as a girl's name. The name Carmina is most typically used by Italian families.
There are many pieces of source music used in War walks, including: The Sea Interludes from Peter Grimes - Britten The Funeral March from variations on a theme of Frank Bridge - Britten O'Fortuna Plagna from Carmina Burana - Orff Songs from a Shropshire Lad - Butterworth and many more
Carl Orff's "O Fortuna" has been widely used in various advertisements due to its dramatic and powerful composition. Notable examples include commercials for brands like Old Spice and the popular energy drink, Monster. Its intense and evocative nature often enhances the emotional impact of ads, making it a favorite choice for brands aiming to create a strong, memorable impression.
The classical song used in Walmart's 2011 Easter egg hunt commercial was the excerpt known as "Blue Danube" ("An der schönen, blauen Donau") by Johann Strauss II. This Austrian waltz is one of Strauss's most iconic and widely recognizable compositions, especially associated with joyful and festive moments, which paired well with the light, lighthearted mood of Walmart's Easter commercial.
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It was first developed and manufactured in 1948 in Broadview, Illinois.