from all the material floating around on the web on Gucci, their target market seems to be the affluent, middle to upper class, fashionable, hip, thirty and above individuals who invest in fashion, (regardless of its fleeting nature) as either a treat or a lifestyle.
you could argue that the twenty year olds also buy and wear Gucci products but my reply to you is would they have the collection that the thirty and above would have? the latter group are more loyal to their fave brands unlike the twenty year olds who are still experimenting with varied brands.
A target market is the group of people that marketing efforts are directed towards.
Gucci Group owns the Gucci brand however, PPR Group (http://www.ppr.com/) owns the Gucci Group.
Teenagers
16 - 34 age group.
all age group....
The best way to market a company is to find out who is your target market. A target market is a group of customers that need your product or services. To find your target market, requires researching. My suggestion is to find your local library and do some research on target marketing. Look under the business section for marketing.
Target marketing is when you market to a specific demographic or geographic segmented group by gender, age, industry, nationality, religion, etc.
2011
A target market is a group of clients which businesses aim its marketing efforts. Examples of this include students, males, females, mothers, and teenagers.
Taco Bell's target market is mainly young adults. More specifically, their target age is between 18 and 30.
A primary target market is the social economic group or group of people that a business aims to sell its products to. For example, lynx deodorant is aimed at men from age 13/14 upwards
Target Market