They are girls who are employed as promotional models by the Sidney Frank importing company, the company that imports Jagermeister.
The girls dress in Jagermeister uniforms, consisting of an orange halter top or an orange corset with the Jagermeister logo, black skirt or shorts, high heeled shoes and often wear fishnet tights.
The girls go out on pub crawls, do tastings at liquor stores, and appear at various events to promote the Jagermeister brand. Often the girls have free Jagermeister merchandise to give out at whatever venue they are appearing.
www.jagermeistger.co.uk