Who are the competitors in direct life insurance?

Direct life insurance is offered through several mediums - commericals with a phone number to call, through the mail, and on the internet. There are several life insurance companies that provide direct life insurance through any one or all of the mediums listed above. Some direct life insurance writers include the following: RBC Insurance, HSBC Insurance, Liberty Life Insurance, Garden State Life, Colonial Penn, Gerber Life, Stonebridge Life Insurance and Guaranty Trust Life Insurance.