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Product management is a vast field where there are no rules. If the company is banking on certain product which has manged to hook consumers since long, then buying behavior is characterized by 'habit buying'. While in case of technology or other products where innovation and creativity drives the market , the buying behavior is driven by market challengers and leaders.

So consistency in quality has to be maintained for brand portfolio management but attributes need not be consistent. Market unpredictability has made evne the brand associated with long term connections with generations of consumers to alter their product line for sake of competition and innovation even in fmcg sector. Kellogg is a good example of same.

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Q: Why consistency in product development is required?
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What are the Disadvantages of product development?

The disadvantage of product development is that it can get costly because resources are required by the Research and Development department of the business; a lot of experiments and tests are also performed.Secondly, product development involves a risk of whether the consumers will like the new features that have been developed/added to the new/existing product.


What are advantages of Simultaneous Product Development in new product development process?

Simultaneous product development is when a product is worked on by multiple departments at one. This process is done with careful integration and team work to help produce a successful result. This process is usually used to What_is_Simultaneous_Product_Developmentwhen a competitor may have an advantage in the development phase.


What is the difference between product development and service development?

Product based company will be involved in the development of Product like a Telecom Product or Billing Product etc., Microsoft is a Product based company.Service Based company will be involved in the development of Application which will used to serve the various sectors such as Insurance, Health care, Retail, Banking etc., There are lot of Service based companies such as TCS, Wipro, Satyam etc.,


What are the seven phases of new product development?

1. Idea generation Identify product ideas that will provide important customer benefits compatible with company mission. 2. Product concept Expand product ideas into more complete product development concepts and estimate the potential commercial success of and screening product concepts. 3. Marketing strategy Develop preliminary plan for target markets, pricing, distribution, development and promotion. 4. Business analysis Estimate potential for profit. What is the potential demand, what expenditures will be required, and what is the cost of marketing the product? 5. Technical development Design the product and the manufacturing-and-production process. 6. Test marketing Develop evidence of potential success in the real market. 7. Commercialization Implement full-scale marketing plan.


What does a product development specialist do?

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Related questions

What are the Disadvantages of product development?

The disadvantage of product development is that it can get costly because resources are required by the Research and Development department of the business; a lot of experiments and tests are also performed.Secondly, product development involves a risk of whether the consumers will like the new features that have been developed/added to the new/existing product.


What is product consistency and product audit in marketing?

ape pn xboleh


Where is it possible to learn about the product development process?

It is possible to learn about the product development product at your local factory. Ask the manager nicely to have a tour in the product development lines.


When was Pharmaceutical Product Development created?

Pharmaceutical Product Development was created in 1985.


What is Pharmaceutical Product Development's population?

Pharmaceutical Product Development's population is 11,500.


When was Synapse Product Development created?

Synapse Product Development was created in 2001.


What is Synapse Product Development's population?

The population of Synapse Product Development is 101.


When was Product Development Technologies created?

Product Development Technologies was created in 1995.


What is the population of Pharmaceutical Product Development?

The population of Pharmaceutical Product Development is 2,012.


What is a coagulated milk product with a custard-like consistency?

RENNIT


Does configuration management maintain consistency of a product?

Configuration management is a branch of management whose sole purpose is to maintain the consistency in quality of a product. By instituting this specialization into a business, companies can expect to see a rise in customer satisfaction with product, which ultimately results in increased profits,


Hoe does the concept of consistency aid in the analysis of financial statement?

How does the concept of consistency aid in the analysis of financial statements? What type of accounting disclosure is required if this concept is not applied?