Asked in Coca-Cola
Coca-Cola

Why did Coca-Cola Blak fail?

Answer

Wiki User
02/08/2011

Mostly because people preferred to buy their cold coffee drinks from Starbucks (which was marketed in supermarkets by Pepsi) or they didn't like the taste (Coca-Cola and coffee? No thanks). It was pulled from North American shelves in 2007, but (strangely) continues to sell extremely well in France.